August 19, 2012

MLS, Kraft Planning To Sell/Relocate Revolution after 2013?

Editors note: We recently received a very troubling anonymous email from someone who claims to be a senior staff member at Kraft Sports Group, the contents of which we have included below. TDIF has spent the last week working diligently to corroborate the claims made and continues to do so, but it must be said  that the following information, as yet, remains unconfirmed. We ask our readers to keep this in mind as they proceed with the understanding that we would not publish this unless we felt it was sufficiently plausible.

The following we are about to tell could be the biggest load of BS ever written or if true, would serve as the greatest indictment of the Kraft family's commitment to the New England Revolution and high level soccer in general: 

2013 could be the last season in Major League Soccer (MLS) for the New England Revolution, with Bob Kraft rumored to be considering a League proposal that would see him sell the club to an out-of-state buyer who would then relocate the franchise out of New England.

We have contacted multiple well-placed sources within the US Soccer community inquiring as to the veracity of these claims in an effort to confirm or refute them. To this point no one has denied them, confirmed them or expressed a willingness to discuss them, even on background and in confidence. We find this odd because in the past we've been fed stories that seem far fetched or unreasonable and have been able to find people who are very quick to tell us that it's not true. 

We can't with this, and no one seems willing to touch it with a 10 foot pole. They aren't interested in talking about it… at least not now.

Those are the reactions that we have gotten after telling them the following information that we received in that anonymous email referenced above and detailed below. Some of the information is known or previously assumed by many but the potential sale and relocation of the team is as new as it is frightening. Please note that we are not the only people within the Revs media circle (traditional or alternative) to have received this email, one that is reproduced in its entirety save for edits that were agreed upon to protect the possible identity of the source.

"I am telling you this information so you can perhaps put some pressure on your contacts within the organization or MLS to find out if there are any truths to what I and a few of my co-workers have been
hearing internally.

Here's what we have been hearing:

1. Bob Kraft is now sufficiently embarrassed with the incompetence of the Revs organization. He's truly frustrated by the team's poor performance over the past few years and he's growing more and more
agitated as the franchise loses ground in the league. He knows his reputation is being stained by this situation. The bad thing is, neither he nor his staff know how to fix the problem unless more money
is spent. This is really the heart of the matter. Last-minute doubleheaders and boxing matches are what they are throwing at the wall now, hoping something sticks.

2. Kraft also knows that his goodwill in the soccer community is evaporating. No more key U.S. soccer matches will come to Foxboro and the AC Milan match was a disaster. The Revs received a pretty good
scolding from AC Milan for the pathetic showing a few weeks back regarding the attendance. While AC Milan was drawing good crowds everywhere else, they were pissed they had to play at 4:30 on a Saturday on fake grass before 17,000. Kraft has been trying to mend fences since with the Italian Soccer Federation ever since.

3. The team is also considered bad news within MLS circles — as you probably know they (league bosses) have an unspoken rule about limiting the number of games that are shown on national TV from
Foxboro. Yes they have actually spoken about this.

4. All of this leads to this .....While he's not ready to pull the plug, we are hearing -- from some key people within the organization -- that Kraft is at a fork in the road with the franchise. Fact: He's not going to spend his own money to build a new soccer-specific stadium unless he gets the land for free within Rt 128 -- anyone who says otherwise is either lying or out of the loop. That said, the team is nowhere and I mean nowhere close to acquiring any property.

5. Kraft has done a salary dump and opened up some space for NEXT season. He's pondering whether to replace the current leadership (some or all) and maybe give it one more go -- that's why there is so much
focus on season tickets for next year. If the team is terrible next year and the fanbase remains apathetic (I know, chicken or the egg argument right? If the team is good they will come, etc). -- then Kraft could consider an offer that the League has floated -- and it revolves around DC United.

DC is looking for their own stadium - preferably within the district. They also have been working with the city of Baltimore and the Maryland Stadium Authority. From what we understand, the city of Baltimore has made some pretty good proposals and offered land, financing (bonds) and linkage to help with the project. So what does this have to do with the Revs? -- well if DC United gets their own stadium within Dc (or at least at commitment) -- then the Baltimore plans still exist. Some league honchoes have suggested that 1. Kraft sells a majority stake in the Revs to some agreed upon local Maryland owners; 2. the league then relocates the team to Baltimore and gets a stadium built for cheap; 3. Kraft retains minority ownership in the team and. 4. he is given a ten-year window to bring a team back to Boston (at which time he would relinquish minority ownership in the Baltimore team). And DC United would love having a close rival and
would not object either.

From what we understand, Kraft is seriously considering this -- and he'd save his reputation by saying "clearly soccer needs to be in the city. Without that downtown stadium, this is an exercise in futility, and we now realize this. While we are sad to see the team go, we retain the right to a franchise and will focus all of our efforts on getting a stadium built within Rt. 128 as soon as possible." This will also put pressure (maybe) on local officials to help with a stadium initiative -- which is something that Kraft has gotten none of over the past 10 years.

So you now know what a few of us within the organizations think is going on. While this might be soccer talk for the Revs fans, please realize that for others like myself this is about our jobs and livelihood. What you do with this information, is up to you. Feel free to make this public if you think it warrants it -- we have not sent this to the main stream press because well, the Globe and the Herald do not wish to get on the bad side of Kraft it seems."

Take this email as you will. At the very least it is unsettling and the unwillingness of well placed sources to talk about it makes it even more so.

Evan Whitney and Scott McCullough have contributed to this article. Evan has previously contributed to TDIF as well as contributing to Soccer New England, and ESPN.COM. He was also columnist for the longtime Revolution fanzine Pictures Of Chairman Mao. Scott is a regular writer for TDIF.

26 comments:

  1. If the Revs are relocated it will be 10 to 15 years before another MLS team is located in New England. Why? Because Bob Kraft's organization's failings, while common knowledge to Revs fans, are largely unknown in the wider "regular" Boston sports world. People think it's just that nobody likes soccer. Investors will say to themselves, "well if the mighty Bob Kraft can't make it work..."

    If the team folds, that'll be the "party line" from the Boston mainstream media. The sport's supposed lack of support will be blamed, the crowds at Fenway for Liverpool and Celtic will be ignored. "Soccer's just not big here," Shaugnessy and those of his ilk will shout.

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  2. AC Milan part makes no sense. They are a huge club, if they were really as upset as this says they are and are up Kraft's ass we'd have heard about it.

    Also not sure DC would want a Baltimore team for a multitude of reasons and it's strange that after only 2 (going on three) years of missing the playoffs something massive like this would be considered. I can't imagine a professional sports league would get rid of a Boston/New England franchise no matter how poor it is doing as a team and business.

    I'm not sure I choose to believe this email; this just reminds me of the Fort Trust. Having said that though, the email does greatly concern me. Thank you for posting it for fans to see, keep up the good work!

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  3. Bob Kraft isn't selling his investor/operator stake in Major League Soccer unless/until he is forced to by the league's hierarchy. The notion that he is contemplating such a move because he is newly filled with embarassment over the Revolution's inability to turn the corner as an organization is ludicrous. Bob Kraft would have to have felt a sense of pride over the Revolution's accomplishments at some point in order to have grown disenchanted with the team's performance. There's no indication that Kraft has ever harbored such fellings for the franchise. Rather, the Revolution organization - such that it is - has been charged with one task by Kraft: fill empty dates at Gillette Stadium, and drive potential foot-traffic to the adjacent Patriot Place development, while spending as little money as possible on operations. The hand-picked yes-men who populate the Revolution management team have, so far as Bob Kraft is concerned, succeeded in this regard. For a minimal investment, the Revolution draw just enough suburban "soccer Moms" and youth teams - along with a small, masochistic core of die-hard supporters - to serve Kraft's business purposes. Said purpose may well be to provide an entry in the debit column of his overall business empire come tax time, but it is being met.

    Kraft may yet sell the Revolution to interests from outside New England, but it won't be to put an end to feelings of frustration stemming from their lack of achievement on or off the field. Rather, it will be to realize a profit, plain and simple.

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  4. @Seamus I completely disagree. I may just be some across-the-country hick who doesn't know what he is talking about, but my perception is that the league would have something special if the team was "IN" Boston. If that isn't going to happen under the Kraft organization, it might be worth tearing the band-aid off now in preparation of an expansion team in five years. Believe me, a Seattlite, when I say I know it hurts to lose a team. But out in Foxboro, I'm not sure the team would get the attention it needs even if it was WINNING. Boston can be Seattle East, but there is only one sport that works outside of city limits, and that sport is the main tenant of Gillette.

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  5. Soccer can work, as long as Kraft wasn't so cheap and refuse to build a SSS stadium without financial aid from the government.

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  6. Exactly right, Seamus. Look at how the 2001 MLS contraction has ruined the Florida pro soccer market in the eyes of most people, who don't bother to learn the actual facts of the contraction: Tampa Bay Mutiny had no owner and a ruinous rent of the Ray Jay that made the financial situation there impossible; Miami Fusion played in Ft. Lauderdale and had an owner who couldn't afford to be in MLS. It had nothing to do with bad attendance or "Florida not being a pro soccer market".

    Tampa was not the worst in MLS in attendance and Miami was getting much better attendance by 2001, yet people will tell you that Florida can't support pro soccer, entirely ignoring the large crowds that the Tampa Bay Rowdies and Ft. Lauderdale Strikers consistently drew in the late 1970s, and ignoring the much worse drawing MLS franchises who were not contracted in 2001 (San Jose, Kansas City, Dallas, etc).

    It will be the same for New England, if the Revs go. People aren't interested in facts and context, they only care about what is happening now, and if the Revs aren't happening "now", then the last 17+ years might just as well not have happened because "MLS tried New England and it failed, so give some other markets a chance before you give it to New England again". No one will listen to the facts about how Kraft ruined the situation.

    I can understand MLS's reasoning if this rumor is true; better to get a new stadium built somewhere; if you can get DC a stadium in DC and can also get a stadium built in Baltimore, then get it done; strike while the iron is hot. If this scenario is true and works out that way, maybe the Revs will "pull a San Jose Earthquakes" and be back in MLS in an urban SSS in 5-10 years. It will suck for us New England fans, but it won't be so bad if we wind up with an urban SSS and a reborn Revs, along similar lines to what happened in San Jose (though hopefully with an urban SSS built much more quickly).

    But, it could turn into a "Florida situation" with no hope of an urban SSS, no new ownership in sight, and the entire region bearing a black mark and no hope of a new MLS team for decades to come. There's no guarantee that Kraft or anyone else will get an urban SSS built within the next 10 years just because the Revs are gone - the existing establishment in the greater Boston area barely notices that the Revs even exist now. I don't see them giving away land to Kraft in this economy.

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  7. felt like a was reading that "paul is dead" book i bought a few years ago. conspiracies are fun, but meant to make our minds turn.

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  8. Why can't they relocate to boston college footbaal field till they get there boston stadium?

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  9. This is just the worse kind of unsourced, unverified crap. The "journalism" of it is non-existant and the business logic of many of the "points made" is pure fan-fantasy, underpants-gnome nonsense.

    It boils down to this, for Kraft to want to sell the Revs, he would have to be losing money on the venture. There is no evidence that is the case and this piece doesn't come close to doing so.

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  10. I was one of a number of people the original email was sent to, and admittedly, it is hard to take at face value without some measure of skepticism. That is why myself and a number of other people have been doing due diligence in getting some measure of corroboration by communicating with any number of respected figures tied to MLS. It remains a work in progress and will continue to be as long as the claims are proven to be unfounded... which is something I welcome.

    That being said, believe that a good bit of the "information" contained in the TDIF post is plausible, mainly because the action and/or inaction of the Krafts and the Revolution have it allowed it to be considered as such. I also feel the source to be solid no matter the fact that he/she choses to remain anonymous; I'm willing to stake my reputation on this.

    I can both appreciate and respect that any number of fans, supporters and others are or will be highly critical of the TDID piece: personally, I respect that and expect nothing less. It's tantamount to yelling "Fire" in a crowded theatre when people can't see the flames. That being said, I and a number of others think we smell smoke... and that's enough to get us moving.

    It's up to the Krafts and/or the Revolution to respond or not and their actions will determine whether what is contained in the above posting is proven to be bunk, or not.

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  11. The team went to three straight title games ... failings? A lot of teams would love those failings. And as long as you have the Celtics, Red Sox, Bruins and Patriots going strong in Boston, you will never have a powerhouse fan base for the Revs in New England. Just wont happen.

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  12. I guess Menino should not have axed the MULTIPLE planned Northeastern football-Revs Stadium in Roxbury.

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  13. I don't want to believe this, but it's very interisting that the Krafts and/or Revs FO haven't come out and give a comment about this yet.

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  14. Plausible as the email seems to me -- and I wouldn't be surprised if the 'Baltimore scenario' is really under consideration, shocking though it is -- I'd agree with the skeptics. I suggest this is just a roundabout way to put more forward pressure on non-Kraft sources to pony up for a SSS in Boston (where more soccer-supportive fan bases live). Didn't something like this happen when Kraft threatened to put the Patriots in Hartford?

    People's jobs (and fans' passions) are on the line no matter what happens, but keeping the Revs at Gillette, no matter how on-paper profitable it is, is bad for pro soccer, bad for New England, and bad for the future, so one way or another I find myself hoping this email is true.

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  15. Just kill it and get it over with. Never was what it could have been and never will.

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  16. Brian Bilello just said it's a hoax.

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  17. Weren't the Pariots gonna move to CT several years ago?

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  18. I've personally had bad experiences with sales reps and the HR department of the New England Revolution. This year, for the first time, I purchased a mini-game plan of 6 games. I do not have time for season tickets. When the sales rep sold the package to me, I was informed that I would have the same privileges as season ticket holders....priority seating, first dibs on events at Foxboro, etc. I went to a few games and had a blast. Then, on June 22nd, I received an email stating that my tickets for the 8/4 Revs/KC game were null and void because of the recently IMPOSED double header with AC Milan and CD Olimpia. My options were to pick another game to go to, pay more to significantly downgrade my seats, or pay significantly more to keep my seats. KC was a marquee team and this game was specifically chosen by me to be included in my package for that reason. I did not feel that this was right on behalf of the Revs organization. They would not bend on honoring my tickets or providing another seat somewhere else in the stadium for the price I had already paid for this game. I made it clear to them that I had fun at their events and was looking forward to purchasing mini-game plans for many years to come, but if they could not compromise on this then I wanted a refund for the rest of this season's games I had tickets for and informed them to never call me again for future sales. They easily refunded me my money and put me on the do not call list. So.....herein lies a major problem....they don't give a sh!t about the fans.

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    1. That sucks man, as a KC fan and season ticket holder, that would never happen here. Thus, Sporting has built support and season ticket holders even though the city is a "football first" city. The MLS is not the NFL, so every customer has to matter, no matter how much they spend. Take it from Sporting, that has to be a top down approach; get a new owner from outside the NFL circle.

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  19. I live just inside 128 and use transit every day. Putting aside the veracity of this story, I think we can agree that having our local MLS team stuck in a suburban(very suburban) NFL stadium definitely hurts.

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  20. This is exactly what’s wrong with the Krafts’ ownership of the Revs. They don’t want to spend any money to improve the team. They don’t want to spend any more to build a venue that provides a decent experience for the fans. And they’re mystified why things are not magically getting better... blaming the front office for their refusal to be decent owners.

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  21. Dear Boston,

    Pressure Kraft to sell the team to new owners (from Boston), get support to build a soccer specific stadium in the metro area. Wait 2 years for stadium to be built while you play in a baseball stadium (Fenway Park). It worked for us.

    Thank you.

    Love Kansas City.

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  22. If the ownership actually thinks about it, the best idea is to relocate the team to BOSTON and build a soccer-specific stadium in Somerville or anywhere next to Boston. The reason for lack of fans is because the ownership doesn't even market the team well enough. When is the last time that you have heard soccer news in the Sports news? When has there been major breaking news on the Revs? Where are the commercials saying "Come to see the Revs" except on the Green Line? Where are the soccer programs in the city for the people to enjoy the game? As the vice-president of ticket sales, Scott Loft, of the Nashville Predators of the NHL...once said, "90 percent of sports teams either don't care or don't bother to find out any information about their fan base". It is the ownership’s fault for the struggling MLS franchise. They concentrate too much on the Patriots. If you don’t have good management or ownership, how do you expect fans to come and enjoy the game of soccer? I think more than 90% of Bostonians don't even know there is even a soccer team, which is quite depressing. The Revs are a joke of the league that has grown beyond expectations from Soccer-Specific Stadiums to great fan support. If the Revolution doesn’t stay in New England, I don’t even know what to say.

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  23. I have been going to Revs games since 1996, and I think that the E-mail has some truth to it. I always check the attendance after games and see that they have gone down. But I also remember in 2002 going to the eastern conference championship game against columbus and only 9,000 fans were in the seats. Also the only reason the AC Milan game drew only 17,000 was because they were playing a non-european team with no name power. Let's face it we have euro-snobs that live in our area and will not go to MLS games. But Gillette does draw for international and MLS CUP games less we forget we had the World Cup and three MLS CUP games played here.

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  24. Funny how there has been nothing from TDIF since they published this email.

    You guys got played.

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  25. Mike, while you are certainly welcome to you opinion, the fact of the matter is that we never said this was true. Please re-read the article where we quite frankly state it could be BS, and that we were only saying it's plausible... not fact. It's not possible for us to get played because we haven't done anything wrong or incorrect.

    We continue to stand by posting this information for you the fans to decide what you think based on your own comprehension and our research. While some thought it better to ignore it and only ask the team for input and then mock us for letting the fans know that this information exists, we spoke with reliable outside sources, and let them make their own decisions.

    That being said, the salary dump has started to occur, Bilello himself has said that the roster would not be filled for the rest of the season... only time will tell.

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